Credentials · 2026

MCG · Kuwait & Beirut · Since 2004

Brands, beyond
the brief

We're Kuwait's integrated creative agency. Strategy, content, digital, events and AI, all under one roof.

Who we are

Twenty-two years of building brands in Kuwait.

We come up with the idea, make the content, run the campaign and show you what it did. We started as Media City in 2004, and we've been profitable since day one.

Under one roofStrategy, creative, production, media and AI, in one team.

Long relationshipsFord Alghanim has worked with us for over a decade.

AI-nativeOur own AI tools, AI films and Kuwait's AI community.

22years in the market

800+clients served

500+projects delivered

1B+impressions delivered

40+ people · Al Hamra Tower, Kuwait · Beirut

Our story

From one office in 2004 to an AI-first agency.

2004

What we do

Ten things we do, in plain words.

Tap a card to flip it.

Who we work with

800+ brands have trusted us.

How we work

Strategy first, always.

Every project, big or small, goes through the same five simple steps.

Our work

Work we're proud of.

25 recent projects. Tap any one to open it.

Our work · Digital marketing

Digital marketing campaigns we’re proud of.

Tap a campaign to see how we did it.

The goal

What we did

Where

A blue GMC Sierra on an open road at golden hour

GMC Behbehani · by MCG

Campaign · 2023

A younger summer for GMC.

The ask: Make GMC feel younger and fresher, without losing its tough, professional-grade image.
What we did: One summer campaign across social media, online ads, billboards and banners, plus lead campaigns on Meta, Google and TikTok.
What changed: More people online, more people in the showroom and more leads for the sales team.

Social mediaDigital adsOutdoorDesign

Subaru Forester ad: Unforgettable drives

Campaign · 2022

Subaru, made for today's car buyer.

The ask: Bring Subaru's online presence up to speed with how people shop for cars today.
What we did: Social media and digital ads for the range, from the Forester to the WRX and BRZ.
What changed: Strong online growth, a surge in engagement and a clear lift in sales.

Social mediaDigital ads

Social & digital · 2023

Alpha Store, refreshed online.

The ask: Kuwait's Apple authorised service provider wanted a fresh, consistent look online and a stronger brand.
What we did: Social media, digital ads, product photo shoots and video across a wide product range.
What changed: Fast online growth, more engagement, a lift in sales and one consistent brand image.

Social mediaDigital adsPhotographyVideo

Bait Al Sabon skincare bottles on a summer picnic blanket

Summer outdoor shoot · by MCG

Photo & video · 2023

Handmade skincare, told honestly.

The ask: Tell the story of traditional, handmade skincare without making it feel old-fashioned or overdone.
What we did: A summer outdoor photo and video shoot, turned into content for social media.
What changed: A clearer brand story, more engagement and a stronger brand image.

PhotographyVideoSocial media

Our newest service

AI + real shoots.

We film what must be real, then let AI build the world around it.

Bigger ideas, fewer shoot days, and a version for every platform. We've already made AI films for brands like Baraka Dates. Pick a format:

We shoot
AI builds
Great for

A presenter walks through a Gulf courtyard; half today, half seventy years ago

A luxury SUV on a mirror-still salt flat under an enormous moon

Golden smoke from a perfume bottle forms a tiny desert with a caravan

A lone athlete in a packed stadium at night

A family on an empty plot as their future villas appear

Time ShiftVisual made with AI

In their words

What clients say.

“MCG has been a game-changer for our automotive business. Their marketing expertise and innovative strategies have significantly boosted our brand visibility and sales.”

Automotive client

“Their marketing brilliance has attracted more guests and increased bookings, driving our success to new heights.”

Hospitality client

“We started seeing more customers come through our doors. The quick response to briefs and situations is very much appreciated.”

Food & beverage client